SEE a truly seamless, pan-European event- and destination-network to serve clients in the best possible way.

// cases

See our
See our
See our
See our

// offices

SEE our local event and destination experts in:

Frank J. Müllauer

+49 172 378 01 14

“I’ve always felt European! As an Austrian, living in Germany working and interconnecting a lot with different European cultures, mentalities and personalities through SEE Network is a great enrichment for me. At the same time these differences can cause challenges in project work for companies, – and this is where we can ease your life. SEE the benefit!”

Sarah Dambruoso

Managing Director

+34 672 261 659

Carrer de la Diputació 409, 08013 Barcelona

“Spain is probably the European MICE hotspot – with an almost perfect climate, an excellent infrastructure and with its incredible people. In our Barcelona and Madrid office we are an international team of expats and local experts, each with very different skills, but all of us are united by our love of Spain.”

Frank J. Müllauer

+49 172 378 01 14

“I’ve always felt European! As an Austrian, living in Germany working and interconnecting a lot with different European cultures, mentalities and personalities through SEE Network is a great enrichment for me. At the same time these differences can cause challenges in project work for companies, – and this is where we can ease your life. SEE the benefit!”

// news

New office & new colleagues!

We SEE the unseen.
We would like to introduce our new space, larger, closer and more homely. This little piece of heaven in the middle of Barcelona is our office. It has common spaces that are perfect for meetings, breaks and working together with our new and complete team.

Read More

// services

SEE network is a joint venture of a leading European event agency and leading European destination management companies.

As a network we provide all the event experience, purchasing power and local connections you’ll ever need in one place as a global single source of planning and implementation support. Worldwide One Stop Sourcing for Events and Destination Management SEE network is uniquely designed to provide expertise as an extension of agency or in-house client teams. We speak your client’s language while negotiating with local suppliers to procure the best available deals for meetings, incentives and live events.

  • Budget Optimization Economies of scale, local Sourcing know how, VAT optimization, option for single invoicing
  • Local Expertise Established local specialists in a growing network in seven countries and abroad
  • Understanding Tailored understanding of cultural and international nuances
  • Flexibility Fast-acting and agile responses, even with last-minute requests
  • Transparency Trust-worthy advice and transparent costings

Connected cross-border solutions with unmatched know how, economies of scale and established local expertises in events and incentive programs.

SEE network sources all MICE solutions within the country staging the activity, resulting in transportation and logistics cost savings. Contracts are created in accordance with the law of the client’s country and one invoice is produced with overseas services calculated transparently and VAT optimized where possible.

International bundling of event purchasing

SEE network’s roster of trusted experts are available to attend client meetings, contribute to pitch presentations, accompany the client on-site inspections and go above and beyond the core services you’d expect from a Destination Management Company. Plus, the best thing is that as a valued extension of your team, you get to take all the credit for having our network onboard.

Destination expertise as an extension of client or agency teams

Regional, local and national knowledge, know-how and expertise results in unique program planning, filled with unforgettable experiences delivered with flexibility and ease. SEE network can also help with defining event objectives, benchmarks for success, reporting structures and process management.

Program planning and process management

Whilst some DMCs disappear before the start of the program, SEE network will be with you from planning through delivery and help you to stack the chairs once it’s all over. That’s why we’re the number one trusted network of destination experts and event planners anywhere in Europe.

Program activation

SEE network is connected to trusted technology-led suppliers and venues across Europe, able to cater for virtual and hybrid event solutions. We can recommend platforms, studio space and production companies in all destinations to ensure that the virtual elements of your event planning achieve extended reach and maximum results.

Virtual and hybrid event solutions

SEE network provides worldwide one stop sourcing by tapping into our extensive supplier, venue and accommodation contacts to secure the best rates, flexible service and sustainability produced products. We act transparently in all negotiations on your behalf and can bundle all cross-border purchasing into one VAT-optimized invoice.

Implementation of sourcing processes

// about

the story behind SEE

Two entrepreneurs meet before the pandemic and tackle a long-term project: Christian Seidenstücker, founder and CEO of JOKE Event AG and Peter Antoni, founder of Conference & Touring and for 29 years managing director of Germany‘s largest destination management company.

Over a period of ten years, their work brings them together again and again, their paths cross at industry meetings and trade fairs, in tenders and projects with many, mostly international clients. But it wasn't until January 2019 that a fortunate coincidence resulted in the two of them finding plenty of time to philosophize on the verge of an event, and in the process an idea began to take shape more and more clearly: It's time to break new ground. What if? communication and DMC services were closely interlinked? ... the conflict between "local logic" and "customer wishes" would no longer take up everyone's time and nerves? ...customers would no longer have to deal with different price logics and legal situations in different countries? The solution to these and many other operational hurdles in the event business is obvious: a tight integration of the "event" and "DMC" disciplines with a holistic view and treatment of the countless factors involved in large and international events. You can't do it without local partners. However, it is difficult to justify ten local logics for a roadshow or a pan-European series of events to clients. As a result, agencies often organize directly on site and realize late or too late what local pitfalls there are. It quickly became clear that a new, holistic approach was needed. DMC and event specialists can do more together than they can individually. All that needs to be clear is where the client's and the project's priorities lie, whether local facets follow the logic on site, or whether the big picture also determines the details on site. The first meeting of Peter and Christian was followed by a second, in the third the circle was expanded to include close associates, and in the fourth the European dimension was the topic. Confidentially interviewed customers reacted very positively to the idea of integrated, pan-European event and DMC services. It became increasingly clear that something big was emerging, something the market was looking for more and more urgently. The launch of the new network was targeted for early 2020. A name was quickly found: SEE. Then came the pandemic. A disaster not only on a large scale, but also for pan-European events and for the idea of SEE. At the same time, however, the pandemic was perhaps the best proof of concept we could have wished for. Because the idea was so strong that it lived on despite all adversities. More than that. Today, the SEE Network uses a common, international IT backbone from guest management to accounting. 20 offices in eight European countries work within the network, providing access to more than 185 specialists in our own staff, offering the full spectrum of event experiences. Further offices and cooperations are in the process of being established. The reactions and orders of our customers prove that the time is ripe for "One Stop Event Sourcing".

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